With the 2020 season on the horizon, Frances Tiafoe will be collaborating with Nestlé Nesquik. This digital #KeepOnChuggin campaign will consist of a series of digital advertisements featuring the rising tennis star.
#KeepOnChuggin has been a successful platform for Nesquik since last year, when the platform collaborated with DK Metcalf. They will be continuing the mission to encourage fans to never stop hustling, while providing the delicious fuel they need to push through any challenge.
“We are proud to work with Frances, as he perfectly embodies the philosophy behind the Keep On Chuggin campaign,” says Leo Aizpuru, General Manager, Ready to Drink Beverages at Nestlé USA. “He has a unique enthusiasm for the game that immediately drew him to us. His relentless work ethic and positive attitude will undoubtedly fuel all of his future success. We look forward to supporting him throughout the 2020 season.”
“I’m thrilled to be teaming up with Nesquik on their Keep On Chuggin campaign, which aims to inspire and motivate people everywhere to relentlessly pursue their dreams,” says Tiafoe. “I’m a firm believer that, if you work hard and stay focused on your goals, you’re guaranteed to become the best you can be.”
About Nestlé USA
Nestlé USA is a producer of many delicious, convenient products including Coffee mate, DiGiorno and Nestlé Toll House, the largest coffee portfolio in the U.S. with Nescafé, Nestlé Starbucks Coffee and Chameleon Cold Brew, and category disrupters like Sweet Earth. Named “The World’s Most Admired Food Companies” in Fortune magazine for twenty-two consecutive years, Nestlé USA is thriving in the food and beverage industry.